Hands-on GTM work
Up to three hours of senior strategy and execution applied to a real, specific challenge.
Why Rush?
The AI gold rush is on. Breakthrough products still need a way to market.
New models, infrastructure, developer platforms, agents, and categories are forming almost as quickly as companies can name them. The technology moves fast. The story, market choice, and go-to-market system have to catch up.
Rush is a short, focused way to evaluate fit by doing real work together—not by spending weeks discussing hypothetical work.
What selected companies receive
Three focused hours. One consequential problem.
No retainer. No long proposal process. No obligation to continue afterward.
AI-native leverage
Up to $500 in AI token usage where research, synthesis, testing, or prototyping improves the result.
Something useful
Leave with a sharper decision, a stronger point of view, or a concrete asset you can use.
Bring a real GTM problem
Specific beats generic.
The strongest applications identify a problem where a few hours of focused work can materially improve the answer.
Priority goes to AI infrastructure, developer platforms, inference systems, models, agents, and other technically complex products.
- 01
Sharpen positioning or messaging
- 02
Pressure-test an ICP
- 03
Develop a launch strategy
- 04
Analyze competitors or target accounts
- 05
Create technical or category content
- 06
Design an AI-native GTM workflow
Who should apply
For ambitious builders at a meaningful GTM moment.
A competitor launched. The product changed. A new market is opening. Your team needs a better story before an important moment. Rush was made for situations like these.
A strong application usually means:
- You are building an ambitious, technically complex product.
- You can name a specific GTM problem that matters now.
- A few focused hours could unlock a decision or useful output.
- You are ready to work directly, candidly, and quickly.
The exact deliverable matters less than the quality of the problem.
How it works
Skip ahead to the part that matters.
- 01
Apply with a real problem
Tell us what you are building, what is stuck, and why the moment matters now.
- 02
FrontierGTM selects the cohort
We look for strong fit, a focused challenge, and the potential to create value quickly.
- 03
We do the work together
Use up to three focused hours to challenge, decide, create, test, or prototype.
Applications are open
What could we get done in three focused hours?
Tell us what you are building, the GTM problem, why it matters now, and what a useful outcome would look like.
FrontierGTM Rush Fall 2026Small inaugural cohortFree for selected companies
FrontierGTM Rush application
All fields are reviewed by Ryan Pollock.